Reference health
Standardisation, centralisation and marketing in multinational companies
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5 of 34 checkable references need attention · checked 2026-08-09
At the dated check, the references listed below either did not resolve in Crossref or DataCite, or carried a retraction notice. Each one is shown with the registry record that put it there.
23 without a DOI — not checked. A reference deposited without a DOI is never matched by title or guessed at; it stays outside the checked set, and this line discloses that.
References needing attention
does not resolve to a known work10.2307/1250708
does not resolve to a known work10.2307/1251525
does not resolve to a known work10.2307/1248747
does not resolve to a known work10.2307/1252038
does not resolve to a known work10.2307/1252215
The 29 checked references that resolve
resolves10.1057/palgrave.jibs.8490586
Marketing Know-How Transfers by Multinationals: A Case Study in Turkey
resolves10.1108/02651339310025839
Marketing Management Bases for International Market
Segmentation: An Alternate Look at the Standardization/Customization Debate
resolves10.1057/palgrave.jibs.8490242
Product and Promotion Adaptation in Export Ventures: An Empirical Investigation
resolves10.1108/eb008334
BRIDGING NATIONAL AND GLOBAL MARKETING STRATEGIES THROUGH REGIONAL OPERATIONS
resolves10.2307/1252271
Marketing Universals: Consumers' Use of Brand Name, Price, Physical Appearance, and Retailer Reputation as Signals of Product Quality
resolves10.2307/256105
Context and Decision Making Autonomy in the Foreign Affiliates of U.S. Multinational Corporations.
resolves10.1061/(ASCE)0733-9488(1994)120:1(1)
Infrastructure Management: U.S. and Japanese Systems Contrasted
resolves10.1080/02650487.1988.11107073
Role of Headquarter Control by Multinationals in International Advertising Decisions
resolves10.1108/EUM0000000005301
Marketing‐Mix Standardisation: An Integrated Approach in Global Marketing
resolves10.1002/smj.4250150606
Differentiated fit and shared values: Alternatives for managing headquarters‐subsidiary relations
resolves10.2307/2096445
Economic Crisis and the Centralization of Control Over the Managerial Process: Corporate Restructuring and Neo-Fordist Decision-Making
resolves10.1108/EUM0000000001527
Are Exporting Firms Modifying Their Product, Pricing and
Promotion Policies?
resolves10.1057/palgrave.jibs.8490424
International Marketing Policy: A Discussion of the Standardization Construct and its Relevance for Corporate Policy
resolves10.1108/EUM0000000004715
Global Marketing and the Case for International Product Standardisation
resolves10.7202/050956ar
Décentralisation des services de ressources humaines : impacts sur la satisfaction des clients
The 23 references without a DOI — listed, not checked
no DOI — not checkedOrganizational Structures and Distributed Decision Making
no DOI — not checked10.1016/0969-5931(96)00020-0_BIB6
no DOI — not checkedHeadquarters Guidance in Marketing Strategy in the Multinational Subsidiary
no DOI — not checkedStandardizing Marketing for the International Market
no DOI — not checked10.1016/0969-5931(96)00020-0_BIB10
no DOI — not checkedCan you standardise multinational marketing?
no DOI — not checked10.1016/0969-5931(96)00020-0_BIB19
no DOI — not checkedAutonomy of Subsidiaries and Formalization of Headquarters Subsidiary Relationships in Swedish MNCs
no DOI — not checkedModification Versus Standardization: A Decision Framework
no DOI — not checkedThe General Management of Foreign Subsidiaries in the U.S.A.: An Exploratory Study
no DOI — not checkedFive Strategies for Multinational Marketing
no DOI — not checkedImproved Payoffs from Transnational Advertising
no DOI — not checkedThe Globalization of Markets
no DOI — not checkedIs Standardisation of Marketing Feasible in Culture-Bound Industries?
no DOI — not checkedFactors of Variance in Multinational Marketing Control
no DOI — not checkedCustomizing Global Marketing
no DOI — not checkedHow Multinationals View Marketing Standardization
no DOI — not checkedHow Multinationals View Marketing Standardization
no DOI — not checked10.1016/0969-5931(96)00020-0_BIB48
no DOI — not checkedThe Evolution of International Marketing
no DOI — not checked10.1016/0969-5931(96)00020-0_BIB51
no DOI — not checkedProduct Modification and Standardization in International Markets: Strategic Options and Facilitating Policies
no DOI — not checkedGlobal Strategy
What this badge says. CiteStamped means the CHECKABLE references of this
work were clean at the dated check: each resolved to a known work in a public registry, and none
carried a retraction notice at that time. It says nothing about the quality, findings,
or importance of the work itself, and nothing about references deposited without a DOI.
checked 2026-08-09 — re-checked daily as this page is visited; titles and statuses come from Crossref and DataCite and are not part of the signed record
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