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International Journal of Bank Marketing
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no DOI — not checkedoffers some interesting thoughts. VY15 The rites of service B. Banks + othersinCA Magazine (Canada), Jul 92 (125/9): p. 20 (9 pages) Reveals that many accountancy firms are "re-engineering" their practices and embarking on some sort of total quality management programme; common elements of these programmes are client surveys, educational and motivational programmes and re-evaluation of staff members' roles and responsibilities. Two insets discuss the definition of quality service. WA35
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