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Does Advertising Moderate Mutual Fund Investor Post-Purchase Decisions?
1 of 45 checkable references need attention · checked 2026-08-07
At the dated check, the references listed below either did not resolve in Crossref or DataCite, or carried a retraction notice. Each one is shown with the registry record that put it there.
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References needing attention
does not resolve to a known work10.2307/2327802
The 44 checked references that resolve
resolves10.2139/ssrn.945296
Investors Do Respond to Poor Mutual Fund Performance: Evidence from Inflows and Outflows
resolves10.1080/13504850802599474
Substitution effect of advertising on resale price maintenance: using a real options approach
resolves10.1016/s0148-2963(01)00322-8
The effects of advertising on retail price competition under vertical restraint
resolves10.1023/a:1015150931227
The Cause of the Difference in Leaf Net Photosynthetic Rate between Two Soybean Cultivars
resolves10.1111/j.1540-6261.2005.00818.x
Changing Names with Style: Mutual Fund Name Changes and Their Effects on Fund Flows
resolves10.1111/j.1540-6261.2007.01236.x
Participation Costs and the Sensitivity of Fund Flows to Past Performance
resolves10.1086/467244
Consumer Reaction to Measures of Poor Quality: Evidence from the Mutual Fund Industry
resolves10.1111/0022-1082.00232
Truth in Mutual Fund Advertising: Evidence on Future Performance and Fund Flows
resolves10.1287/mksc.14.3.g151
Empirical Generalizations About the Impact of Advertising on Price Sensitivity and Price
resolves10.1111/j.1745-6606.1999.tb00766.x
Why Consumers Choose Managed Mutual Funds Over Index Funds: Hypotheses from Consumer Behavior
resolves10.2307/1913610
A Simple, Positive Semi-Definite, Heteroskedasticity and Autocorrelation Consistent Covariance Matrix
resolves10.1162/qjec.2006.121.1.197
Do Ads Influence Editors? Advertising and Bias in the Financial Media*
resolves10.1108/08876040910955152
Pre‐purchase decision‐making for a complex service: retirement planning
resolves10.1111/j.1468-5957.2009.02149.x
Running From a Bear: How Poor Stock Market Performance Affects the Determinants of Mutual Fund Flows
resolves10.1016/s0927-538x(02)00070-7
The behavior of Taiwan mutual fund investors—performance and fund flows
resolves10.1108/08876049310047706
An exploratory investigation of consumer decision making in
the service sector
resolves10.1111/0022-1082.00131
Is Money Smart? A Study of Mutual Fund Investors' Fund Selection Ability
resolves10.1086/383429
Promotion and Prevention across Mental Accounts: When Financial Products Dictate Consumers& Investment Goals
The 7 references without a DOI — listed, not checked
no DOI — not checkedWorking Paper Ohio State University De Bondt FMW, Thaler R (1985) Does the stock market overreact?
no DOI — not checkedref23
no DOI — not checkedThe study of fund investors' disposition effect vis-�-vis herding redemption and non-herding redemption using quantile regression least square dummy variable estimator
no DOI — not checkedref32
no DOI — not checkedref36
no DOI — not checkedref48
no DOI — not checkedthe monthly dollar amount of advertising on fund families, the number of equity mutual funds, the monthly dollar amount of advertising on individual funds, the monthly fund scales, the fund's current fiscal year returns, the past one-and two-year returns, the fund fees ratio, the monthly turnover rate, as well as the monthly purchases and redemptions. Panel B presents the risk-free rates and market index returns. Panel A Fund characteristics
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