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Reduce or redirect? Which social marketing interventions could influence demand for traditional medicines?
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What this work says
Outgoing claims: the papers this work cites, builds on, or argues with.
inferredcites →https://doi.org/10.1002/9781118520178.ch5openalex-snapshot
Tackling unsustainable wildlife trade
inferredcites →https://doi.org/10.1007/s10113-015-0767-4openalex-snapshot
Conservation of animals traded for medicinal purposes in Brazil: Can products derived from plants or domestic animals replace products of wild animals?
inferredcites →https://doi.org/10.1007/s10531-011-0179-9openalex-snapshot
Hunting, use and conservation of birds in Northeast Brazil
inferredcites →https://doi.org/10.1007/s10531-014-0708-4openalex-snapshot
Wildlife consumption and conservation awareness in China: a long way to go
inferredcites →https://doi.org/10.1007/s10610-011-9141-3openalex-snapshot
Preventing Wildlife Crimes: Solutions That Can Overcome the ‘Tragedy of the Commons’
inferredcites →https://doi.org/10.1007/s10806-010-9290-2openalex-snapshot
Captive Bears in Human–Animal Welfare Conflict: A Case Study of Bile Extraction on Asia’s Bear Farms
inferredcites →https://doi.org/10.1007/s11299-019-00200-9openalex-snapshot
Budging beliefs, nudging behaviour
inferredcites →https://doi.org/10.1016/j.biocon.2016.09.009openalex-snapshot
Understanding public perceptions and motivations around bear part use: A study in northern Laos of attitudes of Chinese tourists and Lao PDR nationals
inferredcites →https://doi.org/10.1016/j.biocon.2019.04.003openalex-snapshot
Consumer demand and traditional medicine prescription of bear products in Vietnam
inferredcites →https://doi.org/10.1016/j.cub.2016.05.026openalex-snapshot
Rethinking Trade-Driven Extinction Risk in Marine and Terrestrial Megafauna
inferredcites →https://doi.org/10.1016/j.gecco.2015.12.003openalex-snapshot
Pangolin trade in the Mong La wildlife market and the role of Myanmar in the smuggling of pangolins into China
inferredcites →https://doi.org/10.1016/j.gecco.2016.03.007openalex-snapshot
Under what circumstances can wildlife farming benefit species conservation?
inferredcites →https://doi.org/10.1016/j.gecco.2018.e00380openalex-snapshot
A review of bear farming and bear trade in Lao People's Democratic Republic
inferredcites →https://doi.org/10.1017/s0030605314000477openalex-snapshot
Bear farms in Lao PDR expand illegally and fail to conserve wild bears
inferredcites →https://doi.org/10.1017/s0030605317001752openalex-snapshot
The challenges and conservation implications of bear bile farming in Viet Nam
inferredcites →https://doi.org/10.1111/0022-4537.00175openalex-snapshot
New Environmental Theories: Toward a Coherent Theory of Environmentally Significant Behavior
inferredcites →https://doi.org/10.1111/acv.12181openalex-snapshot
Public attitude toward tiger farming and tiger conservation in B eijing, C hina
inferredcites →https://doi.org/10.1111/cobi.13227openalex-snapshot
Characterizing efforts to reduce consumer demand for wildlife products
inferredcites →https://doi.org/10.1111/conl.12082openalex-snapshot
Poaching is more than an Enforcement Problem
inferredcites →https://doi.org/10.1111/conl.12270openalex-snapshot
Information Could Reduce Consumer Demand for Exotic Pets
inferredcites →https://doi.org/10.1111/conl.12365openalex-snapshot
Evaluating the Design of Behavior Change Interventions: A Case Study of Rhino Horn in Vietnam
inferredcites →https://doi.org/10.1177/1524500417734806openalex-snapshot
Does It Work for Biodiversity? Experiences and Challenges in the Evaluation of Social Marketing Campaigns
inferredcites →https://doi.org/10.1177/1940082918787428openalex-snapshot
Medicinal Use and Legalized Trade of Rhinoceros Horn From the Perspective of Traditional Chinese Medicine Practitioners in Hong Kong
inferredcites →https://doi.org/10.1371/journal.pbio.0040415openalex-snapshot
Rarity Value and Species Extinction: The Anthropogenic Allee Effect
inferredcites →https://doi.org/10.1371/journal.pone.0021243openalex-snapshot
A Stated Preference Investigation into the Chinese Demand for Farmed vs. Wild Bear Bile
inferredcites →https://doi.org/10.1371/journal.pone.0145901openalex-snapshot
Perception, Price and Preference: Consumption and Protection of Wild Animals Used in Traditional Medicine
inferredcites →https://doi.org/10.3390/ani9020052openalex-snapshot
The Ethics of Human–Animal Relationships and Public Discourse: A Case Study of Lions Bred for Their Bones
inferredcites →https://doi.org/10.3897/natureconservation.26.22725openalex-snapshot
The challenge and opportunity of behaviour change methods and frameworks to reduce demand for illegal wildlife
inferredcites →https://doi.org/10.3897/natureconservation.30.27379openalex-snapshot
A socio-economic survey of pangolin hunting in Assam, Northeast India
inferredcites →https://doi.org/10.5860/choice.49-6872openalex-snapshot
IUCN Red List of Threatened Species
inferredcites →https://doi.org/10.5860/choice.51-2067openalex-snapshot
Key topics in conservation biology 2
What points at this work
Incoming claims: where this work appears in other papers’ reference lists and arguments.
inferred← citeshttps://doi.org/10.3897/natureconservation.39.47879zenodo-depositor-declared
Snake oil and pangolin scales: insights into wild animal use at “Marché des Fétiches” traditional medicine market, Togo
inferred← citeshttps://doi.org/10.1002/pan3.10099openalex-snapshot
Wild assumptions? Questioning simplistic narratives about consumer preferences for wildlife products
inferred← citeshttps://doi.org/10.1002/pan3.10132openalex-snapshot
Characterizing bird‐keeping user‐groups on Java reveals distinct behaviours, profiles and potential for change
inferred← citeshttps://doi.org/10.1002/pan3.10150openalex-snapshot
Knowledge and attitudes about the use of pangolin scale products in Traditional Chinese Medicine (TCM) within China
inferred← citeshttps://doi.org/10.1002/pan3.10249openalex-snapshot
Combining data from consumers and traditional medicine practitioners to provide a more complete picture of Chinese bear bile markets
inferred← citeshttps://doi.org/10.1002/pan3.10756openalex-snapshot
Messaging with appeal to intrinsic or relational values shows potential to shift demand for wildlife as pets
inferred← citeshttps://doi.org/10.1007/s10745-021-00279-0openalex-snapshot
Can Substitutes Reduce Future Demand for Wildlife Products: A Case Study of China’s Millennial Generation
inferred← citeshttps://doi.org/10.1016/j.biocon.2024.110458openalex-snapshot
Demand reduction campaigns could reduce the domestic trade in illegal wildlife in Peru
inferred← citeshttps://doi.org/10.1016/j.envc.2025.101322openalex-snapshot
Determinants of attitudes and purchase intentions toward bear bile: An analysis based on Wildlife Value Orientations and the extended Theory of Planned Behavior in Hanoi, Vietnam
inferred← citeshttps://doi.org/10.1016/j.gecco.2020.e01327openalex-snapshot
Commercially-driven lion part removal: What is the evidence from mortality records?
inferred← citeshttps://doi.org/10.1016/j.gecco.2021.e01905openalex-snapshot
What is "TCM"? A conservation-relevant taxonomy of traditional Chinese medicine
inferred← citeshttps://doi.org/10.1016/j.gecco.2021.e01906openalex-snapshot
Beyond the Pharmacopoeia: To what extent is trade for “TCM” limited to official TCM taxa?
inferred← citeshttps://doi.org/10.1016/j.gecco.2021.e01965openalex-snapshot
When information isn’t enough: The limits of demand reduction messaging as a tool to change the consumption choices of Chinese wildlife tourists
inferred← citeshttps://doi.org/10.1016/j.gecco.2022.e02042openalex-snapshot
Substitutes for wildlife-origin materials as described in China’s “TCM” research literature
inferred← citeshttps://doi.org/10.1016/j.gecco.2022.e02045openalex-snapshot
What are TCM doctors’ attitudes towards replacing animal-origin medicinal materials with plant-origin alternatives?
inferred← citeshttps://doi.org/10.1016/j.gecco.2023.e02656openalex-snapshot
Assessing the potential for a levy-based system to replace revenue from trophy hunting in South Africa
inferred← citeshttps://doi.org/10.1016/j.gecco.2023.e02755openalex-snapshot
Consumption of wildlife-origin products by local residents at the largest wildlife market of Amazonian Peru: is there scope for demand reduction?
inferred← citeshttps://doi.org/10.1016/j.jenvman.2023.117987openalex-snapshot
Determining the sustainability of legal wildlife trade
inferred← citeshttps://doi.org/10.1016/j.jenvman.2024.120141openalex-snapshot
A synthesis of wild animal-related trade laws in some of the world's most biodiverse countries
inferred← citeshttps://doi.org/10.1016/j.jnc.2020.125874openalex-snapshot
Preferences for lion and tiger bone wines amongst the urban public in China and Vietnam
inferred← citeshttps://doi.org/10.1016/j.jnc.2025.127070openalex-snapshot
Substitutability of CITES-listed species in traditional Chinese medicine amongst the general public in Hong Kong
inferred← citeshttps://doi.org/10.1093/biosci/biab035openalex-snapshot
Trading Animal Lives: Ten Tricky Issues on the Road to Protecting Commodified Wild Animals
inferred← citeshttps://doi.org/10.1111/1758-5899.13072openalex-snapshot
The Donkey Skin Trade: Challenges and Opportunities for Policy Change
inferred← citeshttps://doi.org/10.1111/cobi.13895openalex-snapshot
Understanding why consumers in China switch between wild, farmed, and synthetic bear bile products
inferred← citeshttps://doi.org/10.1111/cobi.70342openalex-snapshot
Exploring legal‐ and health‐risk messaging to reduce demand for elephant skin
inferred← citeshttps://doi.org/10.1111/con4.70014openalex-snapshot
Increasing Targeted Poaching of Lions for Trade Has the Potential to Pose an Existential Threat to the Species in Africa
inferred← citeshttps://doi.org/10.1111/conl.13135openalex-snapshot
Testing the Effect of Different Risk Messages on Intention to Consume Animal‐Based Medicinal Wine
inferred← citeshttps://doi.org/10.1111/csp2.13030openalex-snapshot
Reflecting on the role of human‐felid conflict and local use in big cat trade
inferred← citeshttps://doi.org/10.1111/csp2.13222openalex-snapshot
Monitoring change: A Behavior‐Centered Theory of Change for effective demand reduction interventions
inferred← citeshttps://doi.org/10.1111/csp2.622openalex-snapshot
Patterns of illegal and legal tiger parts entering the United States over a decade (2003–2012)
inferred← citeshttps://doi.org/10.1162/dint_a_00110openalex-snapshot
Multifaceted interactions between urban humans and biodiversity-related concepts: A developing-country dataset
inferred← citeshttps://doi.org/10.1186/s13002-024-00697-6openalex-snapshot
Are we romanticizing traditional knowledge? A plea for more experimental studies in ethnobiology
inferred← citeshttps://doi.org/10.3127/ajis.v25i0.2987openalex-snapshot
The dark and light sides of engagement: an analysis of user-generated content in wildlife trade online communities.
inferred← citeshttps://doi.org/10.32942/x2f62gopenalex-snapshot
A framework for conducting research on consumer demand for high-value wildlife products in Asia
inferred← citeshttps://doi.org/10.3389/fevo.2021.607660openalex-snapshot
China's Legalization of Domestic Rhino Horn Trade: Traditional Chinese Medicine Practitioner Perspectives and the Likelihood of Prescription
inferred← citeshttps://doi.org/10.3389/fevo.2021.609547openalex-snapshot
Information About Zoonotic Disease Risks Reduces Desire to Own Exotic Pets Among Global Consumers
inferred← citeshttps://doi.org/10.3389/fevo.2021.609558openalex-snapshot
The Pandemic as a Conservation Marketing Intervention: Could COVID-19 Lower Global Demand for Wildlife Products?
inferred← citeshttps://doi.org/10.3389/fevo.2021.612355openalex-snapshot
Trade in African Grey Parrots for Belief-Based Use: Insights From West Africa's Largest Traditional Medicine Market
inferred← citeshttps://doi.org/10.3389/fevo.2021.675400openalex-snapshot
China’s Conservation Strategy Must Reconcile Its Contemporary Wildlife Use and Trade Practices
inferred← citeshttps://doi.org/10.3390/ani12223169openalex-snapshot
Contemporary Cultural Trade of Lion Body Parts
inferred← citeshttps://doi.org/10.3390/ani15070971openalex-snapshot
Chains of Commerce: A Comprehensive Review of Animal Welfare Impacts in the International Wildlife Trade
inferred← citeshttps://doi.org/10.3390/d16010049openalex-snapshot
Understanding and Mitigating the Purchase Intention of Medicines Containing Saiga Antelope Horn among Chinese Residents: An Analysis of Influencing Factors
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