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Extending the Theory of Planned Behavior to examine the role of anticipated negative emotions on channel intention: The case of an embarrassing product
No Regrets When It Comes to Your Health: Anticipated Regret, Subjective Norms, Information Insufficiency and Intent to Seek Health Information from Multiple Sources
Your media diet is impacting your actual diet: The effects of influencer “What I Eat in a Day” YouTube videos on influencer perceptions and nutrition behaviors
An Investigation of the Outcomes of PGY Students’ Cognition of and Persistent Behavior in Learning through the Intervention of the Flipped Classroom in Taiwan
Exploring The Influence of Electronic Word-Of-Mouth (eWOM) On Intention to Share-Wallet: A Study of UK Retail Banking Customer Using the Theory of Planned Behaviour (TPB)
A Study on the Structural Relationships between COVID-19 Coping Strategies, Positive Expectations, and the Behavioral Intentions of Various Tourism-Related Behaviors
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