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Executive Insights: Exploring the Practical Effects of Country of Origin, Animosity, and Price–Quality Issues: Two Case Studies of Taiwan and Acer in China
Twenty-Five Years after the Fall of the Berlin Wall: An Empirical Revisit of West German Consumers' Attitudes Toward Products and Brands from Former East Germany
The Effects of Consumer Ethnocentrism and Consumer Animosity on the Willingness to Buy with the Mediating Role of Products Judgments: Children's Food Case
Reflection of animosities among countries on consumers: A conceptual study on consumer animosity concept Ülkeler arasındaki düşmanlıkların tüketicilere yansıması: Tüketici düşmanlığı kavramı üzerine kavramsal bir çalışma
Executive Insights: Exploring the Practical Effects of Country of Origin, Animosity, and Price–Quality Issues: Two Case Studies of Taiwan and Acer in China
The Effect of Consumer Animosity on Purchase Intention of Japanese Products : The Mediating Role of Overall Country Image, Ethnocentrism and Product Judgment
WORLD ECONOMIC GIANTS IN THE EYES OF AFRICA: PERCEPTIONS OF AFRICAN CONSUMERS TOWARDS FOREIGN ELECTRONIC PRODUCTS ORIGINATING FROM CHINA, JAPAN AND UNITED STATES
The ICT Effects and the Switching Costs on the Relational Variables: An Application in Retail Trade of Greece and Spain
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