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Relation between branding and growth of the firm in new quick fashion formulas: analysis of an Italian case

https://doi.org/10.1108/eum0000000007280
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What this work says

Outgoing claims: the papers this work cites, builds on, or argues with.

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Marketing Management: Analysis, Planning and Control
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Satisfaction Guaranteed: The Making of the American Mass Market.

What points at this work

Incoming claims: where this work appears in other papers’ reference lists and arguments.

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Ethnography of the Fast Fashion Community: Chinese Entrepreneurs in Prato
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Liens dynamiques entre le business model et le logistic model dans un contexte d'omnicanalité : le cas des réseaux de distribution de prêt-à-porter en France
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