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eWOM: Extant Research Review and Future Research Avenues
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What this work says
Outgoing claims: the papers this work cites, builds on, or argues with.
inferredcites →https://doi.org/10.1002/dir.10073openalex-snapshot
Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet?
inferredcites →https://doi.org/10.1002/dir.1014openalex-snapshot
Internet forums as influential sources of consumer information
inferredcites →https://doi.org/10.1002/dir.20087openalex-snapshot
Exploring the value of online product reviews in forecasting sales: The case of motion pictures
inferredcites →https://doi.org/10.1007/978-1-4612-4964-1openalex-snapshot
Communication and Persuasion
inferredcites →https://doi.org/10.1016/j.dss.2008.04.001openalex-snapshot
Do online reviews matter? — An empirical investigation of panel data
inferredcites →https://doi.org/10.1016/j.dss.2012.01.015openalex-snapshot
What drives consumers to spread electronic word of mouth in online consumer-opinion platforms
inferredcites →https://doi.org/10.1016/j.elerap.2007.05.004openalex-snapshot
The effect of negative online consumer reviews on product attitude: An information processing view
inferredcites →https://doi.org/10.1016/j.elerap.2007.11.004openalex-snapshot
eWOM overload and its effect on consumer behavioral intention depending on consumer involvement
inferredcites →https://doi.org/10.1016/j.elerap.2007.12.001openalex-snapshot
The effects of consumer knowledge on message processing of electronic word-of-mouth via online consumer reviews
inferredcites →https://doi.org/10.1016/j.ijresmar.2003.12.004openalex-snapshot
A social influence model of consumer participation in network- and small-group-based virtual communities
inferredcites →https://doi.org/10.1016/j.intmar.2013.04.004openalex-snapshot
Too Popular to Ignore: The Influence of Online Reviews on Purchase Intentions of Search and Experience Products
inferredcites →https://doi.org/10.1016/j.jcps.2011.04.002openalex-snapshot
Can including pros and cons increase the helpfulness and persuasiveness of online reviews? The interactive effects of ratings and arguments
inferredcites →https://doi.org/10.1017/s0021849904040371openalex-snapshot
Viral Marketing or Electronic Word-of-Mouth Advertising: Examining Consumer Responses and Motivations to Pass Along Email
inferredcites →https://doi.org/10.1037/0021-9010.62.4.480openalex-snapshot
Effect of expectation and disconfirmation on postexposure product evaluations: An alternative interpretation.
inferredcites →https://doi.org/10.1080/13527266.2013.797778openalex-snapshot
Understanding online firestorms: Negative word-of-mouth dynamics in social media networks
inferredcites →https://doi.org/10.1108/josm-04-2013-0115openalex-snapshot
Creators, multipliers, and lurkers: who contributes and who benefits at online review sites
inferredcites →https://doi.org/10.1111/1540-5885.1220124openalex-snapshot
An Approach for Determining Optimal Product Sampling for the Diffusion of a New Product
inferredcites →https://doi.org/10.1177/002224377200900109openalex-snapshot
Dimensions of Opinion Leadership
inferredcites →https://doi.org/10.1177/1094670502238915openalex-snapshot
What Is the True Value of a Lost Customer?
inferredcites →https://doi.org/10.1287/isre.1070.0154openalex-snapshot
Self-Selection and Information Role of Online Product Reviews
inferredcites →https://doi.org/10.1287/isre.1080.0193openalex-snapshot
Examining the Relationship Between Reviews and Sales: The Role of Reviewer Identity Disclosure in Electronic Markets
inferredcites →https://doi.org/10.1287/isre.14.1.47.14767openalex-snapshot
Informational Influence in Organizations: An Integrated Approach to Knowledge Adoption
inferredcites →https://doi.org/10.1287/mksc.1040.0071openalex-snapshot
Using Online Conversations to Study Word-of-Mouth Communication
inferredcites →https://doi.org/10.1287/mksc.1050.0137openalex-snapshot
Promotional Chat on the Internet
inferredcites →https://doi.org/10.1287/mksc.1110.0701openalex-snapshot
Customer Influence Value and Purchase Acceleration in New Product Diffusion
inferredcites →https://doi.org/10.1287/mksc.2013.0820openalex-snapshot
Investigating the Relationship Between the Content of Online Word of Mouth, Advertising, and Brand Performance
inferredcites →https://doi.org/10.1287/mnsc.1060.0567openalex-snapshot
Strategic Manipulation of Internet Opinion Forums: Implications for Consumers and Firms
inferredcites →https://doi.org/10.1287/mnsc.49.10.1407.17308openalex-snapshot
The Digitization of Word of Mouth: Promise and Challenges of Online Feedback Mechanisms
inferredcites →https://doi.org/10.1509/jm.10.0088openalex-snapshot
Seeding Strategies for Viral Marketing: An Empirical Comparison
inferredcites →https://doi.org/10.1509/jm.10.0377openalex-snapshot
Social Influence Effects in Online Product Ratings
inferredcites →https://doi.org/10.1509/jm.11.0011openalex-snapshot
The Effects of Positive and Negative Online Customer Reviews: Do Brand Strength and Category Maturity Matter?
inferredcites →https://doi.org/10.1509/jmkg.70.3.074openalex-snapshot
Word of Mouth for Movies: Its Dynamics and Impact on Box Office Revenue
inferredcites →https://doi.org/10.1509/jmkg.73.5.90openalex-snapshot
Effects of Word-of-Mouth versus Traditional Marketing: Findings from an Internet Social Networking Site
inferredcites →https://doi.org/10.1509/jmkg.74.2.133openalex-snapshot
Impact of Online Consumer Reviews on Sales: The Moderating Role of Product and Consumer Characteristics
inferredcites →https://doi.org/10.1509/jmkr.43.3.345openalex-snapshot
The Effect of Word of Mouth on Sales: Online Book Reviews
inferredcites →https://doi.org/10.1509/jmkr.48.3.444openalex-snapshot
The Value of Social Dynamics in Online Product Ratings Forums
inferredcites →https://doi.org/10.1509/jmkr.48.5.881openalex-snapshot
Automated Marketing Research Using Online Customer Reviews
inferredcites →https://doi.org/10.1509/jmr.11.0305openalex-snapshot
Decomposing the Value of Word-of-Mouth Seeding Programs: Acceleration versus Expansion
inferredcites →https://doi.org/10.2307/3150499openalex-snapshot
A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions
inferredcites →https://doi.org/10.2307/3708755openalex-snapshot
Personal Influence: The Part Played by People in the Flow of Mass Communications
inferredcites →https://doi.org/10.2753/jec1086-4415170403openalex-snapshot
Effects of Companies' Responses to Consumer Criticism in Social Media
inferredcites →https://doi.org/10.2753/mis0742-1222230207openalex-snapshot
When Online Reviews Meet Hyperdifferentiation: A Study of the Craft Beer Industry
What points at this work
Incoming claims: where this work appears in other papers’ reference lists and arguments.
inferred← citeshttps://doi.org/10.2139/ssrn.3323772openalex-extracted
Current Scenario of Social Media Marketing
inferred← citeshttps://doi.org/10.1002/casp.70131openalex-snapshot
Buying for a Better World: The Power of Marketing to Encourage Millennials to Choose Second‐Hand Luxury Clothing
inferred← citeshttps://doi.org/10.1007/978-3-030-03617-1_11openalex-snapshot
eWOM: The Rise of the Opinion Leaders
inferred← citeshttps://doi.org/10.1007/978-3-031-04829-6_57openalex-snapshot
Impact of Corporate Social Responsibility (CSR) Activities of Sports Clubs in Portugal on Brand Attitude and Electronic Word-of-Mouth Intention
inferred← citeshttps://doi.org/10.1007/978-3-031-25274-7_32openalex-snapshot
Does Electronic Word-of-Mouth Still Contribute to Boosting Purchase Intention? Understanding the Role of Gender as a Moderator
inferred← citeshttps://doi.org/10.1007/978-3-031-62135-2_9openalex-snapshot
The Influence of Online Reviews and Electronic Word-of-Mouth on Purchase Intention: A Literature Review and Research Agenda
inferred← citeshttps://doi.org/10.1007/978-981-19-6509-8_6openalex-snapshot
Determinants of Customer Intentions to Use Social Commerce
inferred← citeshttps://doi.org/10.1007/s00521-020-04937-0openalex-snapshot
Electronic word-of-mouth effects on studio performance leveraging attention-based model
inferred← citeshttps://doi.org/10.1007/s10796-022-10355-5openalex-snapshot
Enablers and Inhibitors of Mobile Payments in Rural India: a Dual-Factor Theory Perspective
inferred← citeshttps://doi.org/10.1007/s13162-018-0123-1openalex-snapshot
How valence, volume and variance of online reviews influence brand attitudes
inferred← citeshttps://doi.org/10.1007/s40622-021-00298-2openalex-snapshot
Revisiting the antecedent of electronic word-of-mouth (eWOM) during COVID-19 Pandemic
inferred← citeshttps://doi.org/10.1016/b978-0-443-29863-9.00033-7openalex-snapshot
Electronic word-of-mouth marketing
inferred← citeshttps://doi.org/10.1016/j.ijhm.2017.06.012openalex-snapshot
Bibliometrics of social media research: A co-citation and co-word analysis
inferred← citeshttps://doi.org/10.1016/j.ijhm.2026.104666openalex-snapshot
Word of mouth in tourism and hospitality: A bibliometric co-citation and co-word analysis
inferred← citeshttps://doi.org/10.1016/j.ijinfomgt.2021.102413openalex-snapshot
Psychological determinants of users’ adoption and word-of-mouth recommendations of smart voice assistants
inferred← citeshttps://doi.org/10.1016/j.intmar.2020.07.001openalex-snapshot
Past, Present, and Future of Electronic Word of Mouth (EWOM)
inferred← citeshttps://doi.org/10.1016/j.jbusres.2021.02.028openalex-snapshot
Exploring the drivers of customers’ brand attitudes of online travel agency services: A text-mining based approach
inferred← citeshttps://doi.org/10.1016/j.jbusres.2022.05.061openalex-snapshot
Let us talk about something: The evolution of e-WOM from the past to the future
inferred← citeshttps://doi.org/10.1016/j.jclepro.2018.08.083openalex-snapshot
Factors influencing consumption and anti-consumption of recycled water: Evidence from Australia
inferred← citeshttps://doi.org/10.1016/j.jretconser.2020.102272openalex-snapshot
A study of antecedents and outcomes of social media WOM towards luxury brand purchase intention
inferred← citeshttps://doi.org/10.1016/j.jretconser.2023.103363openalex-snapshot
Text mining approach to explore determinants of grocery mobile app satisfaction using online customer reviews
inferred← citeshttps://doi.org/10.1016/j.tourman.2020.104262openalex-snapshot
Evaluating and Categorizing Cruise Lines by ship attributes: A Comparison Between Cruisers and Experts
inferred← citeshttps://doi.org/10.1057/s41599-025-05713-yopenalex-snapshot
Characteristics and influencing factors of internet word-of-mouth of tourist attractions: evidence from Jiangxi, China
inferred← citeshttps://doi.org/10.1080/08911762.2021.1882022openalex-snapshot
What Motivates Consumers to Write Online Reviews? Qualitative Research in the Indian Cultural Context
inferred← citeshttps://doi.org/10.1080/10696679.2017.1389236openalex-snapshot
WHAT MOTIVATES CONSUMERS TO PARTAKE IN CYBER SHILLING?
inferred← citeshttps://doi.org/10.1080/10941665.2023.2228939openalex-snapshot
How do online travel reviews facilitate informed purchase decisions?
inferred← citeshttps://doi.org/10.1080/1331677x.2022.2106264openalex-snapshot
User engagement in social network platforms: what key strategic factors determine online consumer purchase behaviour?
inferred← citeshttps://doi.org/10.1080/15332861.2022.2125220openalex-snapshot
Influencer Marketing: Role of Influencer Credibility and Congruence on Brand Attitude and eWOM
inferred← citeshttps://doi.org/10.1080/23311975.2025.2561916openalex-snapshot
Customer-based brand equity and eWOM: the mediating effect of brand attachment in higher education
inferred← citeshttps://doi.org/10.1108/ajim-10-2023-0417openalex-snapshot
How “inspired” are customers to order from mobile food delivery apps? Soliciting the stimulus-organism-response (S-O-R) paradigm
inferred← citeshttps://doi.org/10.1108/bfj-10-2021-1097openalex-snapshot
Organic food and Instagram health and wellbeing influencers: an emerging country's perspective with gender as a moderator
inferred← citeshttps://doi.org/10.1108/cbth-10-2024-0358openalex-snapshot
Effects of eWOM toward tourism destination: a bibliometric analysis and future research directions
inferred← citeshttps://doi.org/10.1108/gkmc-08-2022-0199openalex-snapshot
From traditional advertising to digital marketing: exploring electronic word of mouth through a theoretical lens in the hospitality and tourism industry
inferred← citeshttps://doi.org/10.1108/ijbm-03-2024-0136openalex-snapshot
Online review based IPA and IPCA: the case of Korean mobile banking apps
inferred← citeshttps://doi.org/10.1108/ijoem-08-2021-1313openalex-snapshot
Systematic review of eWOM literature in emerging economy using ACI framework
inferred← citeshttps://doi.org/10.1108/imds-02-2023-0097openalex-snapshot
Assessing user benefits and privacy concerns in utilitarian and hedonic mobile augmented reality apps
inferred← citeshttps://doi.org/10.1108/jhti-07-2021-0174openalex-snapshot
Electronic word of mouth (eWOM) research – a comparative bibliometric analysis and future research insight
inferred← citeshttps://doi.org/10.1108/jima-04-2021-0112openalex-snapshot
Mediating role of attitude in halal cosmetics purchase intention: an ELM perspective
inferred← citeshttps://doi.org/10.1108/jpbm-08-2019-2487openalex-snapshot
Exploring the antecedents and outcomes of destination brand love
inferred← citeshttps://doi.org/10.1108/jrim-10-2019-0161openalex-snapshot
A persuasive eWOM model for increasing consumer engagement on social media: evidence from Irish fashion micro-influencers
inferred← citeshttps://doi.org/10.1108/jrim-10-2019-0163openalex-snapshot
When profile photos matter: the roles of reviewer profile photos in the online review generation and consumption processes
inferred← citeshttps://doi.org/10.1109/icimtech53080.2021.9534979openalex-snapshot
Examining The Antecedents of Electronic Loyalty In Fashion E-Commerce
inferred← citeshttps://doi.org/10.1109/icitsi65188.2024.10929260openalex-snapshot
The Role of Electronic Word-of-Mouth in Heritage Tourism: A Systematic Review
inferred← citeshttps://doi.org/10.1111/beer.12686openalex-snapshot
Marketing innovation for sustainability: Review, trends, and way forward
inferred← citeshttps://doi.org/10.1111/ijcs.70264openalex-snapshot
Online Ratings as Constructed Signals: A Systematic Review of Generation, Interpretation, and Consumer Outcomes
inferred← citeshttps://doi.org/10.1111/itor.13502openalex-snapshot
Effects of product online reviews on product returns: a review and classification of the literature
inferred← citeshttps://doi.org/10.1145/3207677.3278044openalex-snapshot
A Trust-based Framework for Internet Word of Mouth Effect in B2C Environment
inferred← citeshttps://doi.org/10.1145/3578837.3578882openalex-snapshot
Analyzing User Feedback in Massive Open Online Courses: A Bibliometrics-Based Systematic Review
inferred← citeshttps://doi.org/10.1177/02560909211027090openalex-snapshot
Role of Communication, Influence, and Satisfaction in Patient Recommendations of a Physician
inferred← citeshttps://doi.org/10.1177/09722629211038069openalex-snapshot
Effects of Visual Information and Argument Concreteness on Purchase Intention of Consumers Towards Online Hotel Booking
inferred← citeshttps://doi.org/10.1177/09722629261478362openalex-snapshot
A Nexus Between Online Shoppers’ Confusion and Shopping Cart Abandonment: A Moderated-mediation Approach
inferred← citeshttps://doi.org/10.1177/21582440211052547openalex-snapshot
An Empirical Examination of the Impact of eWom Information on Young Consumers’ Online Purchase Intention: Mediating Role of eWom Information Adoption
inferred← citeshttps://doi.org/10.1177/2277975220965075openalex-snapshot
The Relationship Between Electronic Word-of-Mouth and Consumer Engagement: An Exploratory Study
inferred← citeshttps://doi.org/10.1177/23197145211032408openalex-snapshot
Evolution of Electronic Word of Mouth: A Systematic Literature Review Using Bibliometric Analysis of 20 Years (2000–2020)
inferred← citeshttps://doi.org/10.1177/23197145221099683openalex-snapshot
Role of Review Length, Review Valence and Review Credibility on Consumer’s Online Hotel Booking Intention
inferred← citeshttps://doi.org/10.1186/s41043-026-01321-xopenalex-snapshot
Examining the spread of nutrition-based misinformation by TikTok influencers: an experimental analysis of trust among young adults
inferred← citeshttps://doi.org/10.15379/ijmst.v10i4.2337openalex-snapshot
The Role of Openness Personality in Indonesia an Online Marketplace that Influences Online Impulsive Buying Behavior
inferred← citeshttps://doi.org/10.1590/1807-7692bar2025240203openalex-snapshot
How Smart Tourism Technologies Influence Destination Image, Tourist Satisfaction, and e-WoM: The Critical Impact of Place Dependence
inferred← citeshttps://doi.org/10.16953/deusosbil.777978openalex-snapshot
ELEKTRONİK AĞIZDAN AĞIZA İLETİŞİM (EWOM), WEB SİTESİ İTİBARI VE GÜVENİLİRLİĞİNİN, OTEL REZERVASYON SİTELERİNDEN REZERVASYON YAPMA NİYETİ ÜZERİNDEKİ ETKİSİNİN İNCELENMESİ
inferred← citeshttps://doi.org/10.17615/wsnn-kt11openalex-snapshot
Aligning a Digital Marketing Strategy with the Consumer Decision Journey: Applications for Small Business Start-Ups
inferred← citeshttps://doi.org/10.18488/73.v12i2.3663openalex-snapshot
The relationship of social media celebrities’ attributes and online consumer behaviour towards Malaysian purchase intention
inferred← citeshttps://doi.org/10.20491/isarder.2024.1827openalex-snapshot
Elektronik Ağızdan Ağıza Pazarlamanın Bilişsel Uyumsuzluk Perspektifinden, Tatmin ve Tavsiye Üzerindeki Etkisi (The Effect of Electronic Word of Mouth Marketing on Satisfaction and Recommendation from the Perspective of Cognitive Dissonance)
inferred← citeshttps://doi.org/10.20867/thm.30.4.7openalex-snapshot
Understanding tourists’ intention in the face of earthquake risks: An analysis of word-of-mouth impact in the turkish tourism context
inferred← citeshttps://doi.org/10.20868/upm.thesis.62779openalex-snapshot
Applications of artificial intelligence in behavioral finance getting benefit from extended data sources
inferred← citeshttps://doi.org/10.21580/jdmhi.2023.5.2.14461openalex-snapshot
The Effect of Ewom on Brand Image and Purchase Intention in the Astro E-grocery Application
inferred← citeshttps://doi.org/10.21608/jsb.2023.199298.1573openalex-snapshot
دوافع مشاركة المرأة السعودية في الكلمة المنطوقة إلكترونيا
inferred← citeshttps://doi.org/10.21844/16202116107openalex-snapshot
How are eWOM Credibility and Purchase Intention Inter- Related? A PLS-SEM Analysis
inferred← citeshttps://doi.org/10.2333/jbhmk.49.29openalex-snapshot
The Impact of Emotional Expression and Product Uncertainty in Online Customer Reviews on the Review Helpfulness
inferred← citeshttps://doi.org/10.24843/ejmunud.2020.v09.i04.p15openalex-snapshot
PENGARUH KUALITAS ARGUMEN DAN KREDIBILITAS SUMBER TERHADAP NIAT PEMBELIAN YANG DIMEDIASI OLEH KEGUNAAN INFORMASI
inferred← citeshttps://doi.org/10.26466/opus.780219openalex-snapshot
Uludağ’da Faaliyet Gösteren 4 ve 5 Yıldızlı Konaklama İşletmelerinin Çevrimiçi Tüketici Yorumlarının İncelenmesi: “TripAdvisor.com” Üzerinden İçerik Analizi
inferred← citeshttps://doi.org/10.29029/busbed.734350openalex-snapshot
EFFECT OF SOCIAL MEDIA MARKETING ON E-WOM, BRAND LOYALTY, AND PURCHASE INTENT
inferred← citeshttps://doi.org/10.30754/vbh.62.1.718openalex-snapshot
Društveni mediji u marketinškoj komunikaciji hrvatskih nakladnika
inferred← citeshttps://doi.org/10.31436/ijpcc.v10i1.418openalex-snapshot
Exploring Customer Review of Local Agriculture Product Acceptance in Malaysia: A Concept Paper on Sentiment Mining
inferred← citeshttps://doi.org/10.31893/multiscience.2025561openalex-snapshot
A meta-analysis of eWOM and booking intention: Investigation of the moderating role of platform type and research region
inferred← citeshttps://doi.org/10.32508/stdjelm.v7i1.1187openalex-snapshot
Analysis of online user sentiment and behavior in the tourism sector in Vietnam based on reviews and comments
inferred← citeshttps://doi.org/10.32870/myn.v1i42.7559openalex-snapshot
eWOM y toma de decisiones del consumidor en el mercado hotelero: análisis bibliométrico
inferred← citeshttps://doi.org/10.3390/engproc2023038015openalex-snapshot
Using a Text Mining Approach to Identify Important Factors Influencing the Performance of Programmatic Advertising
inferred← citeshttps://doi.org/10.3390/jtaer19040145openalex-snapshot
Consumer Sentiment and Hotel Aspect Preferences Across Trip Modes and Purposes
inferred← citeshttps://doi.org/10.3390/jtaer20020079openalex-snapshot
Does Gender Matter for Electronic Word-of-Mouth Interactions in Social Media Marketing Strategies? An Empirical Multi-Sample Approach
inferred← citeshttps://doi.org/10.3390/jtaer20040321openalex-snapshot
Extracting Advertising Elements and the Voice of Customers in Online Game Reviews
inferred← citeshttps://doi.org/10.3390/jtaer21030096openalex-snapshot
Platform-Specific Quality Dimensions in Instagram Commerce: How Social Media Features Drive Consumer Behavior
inferred← citeshttps://doi.org/10.34135/actaludologica.2023-6-1.28-45openalex-snapshot
The Role of Digital Marketing in the Esports Industry
inferred← citeshttps://doi.org/10.36106/paripex/0409735openalex-snapshot
THE POWER OF ELECTRONIC WORD OF MOUTH
inferred← citeshttps://doi.org/10.37227/jibm-2021-09-1188openalex-snapshot
Consumers Acceptance and Intention to Forward EWOM Messages: The Influences of Volume, Valence, Content Quality, Source Credibility and Homophily
inferred← citeshttps://doi.org/10.37641/jimkes.v13i3.3453openalex-snapshot
Determinants of Purchase Intention On TikTok As An E-WOM Platform
inferred← citeshttps://doi.org/10.3917/e.resg.145.0101openalex-snapshot
Impact of e-WOM on user’s purchase intention in film industry
inferred← citeshttps://doi.org/10.3917/resg.145.0101openalex-snapshot
Impact of e-WOM on user’s purchase intention in film industry
inferred← citeshttps://doi.org/10.4018/978-1-5225-8575-6.ch009openalex-snapshot
e-WOM Analysis Methods
inferred← citeshttps://doi.org/10.4018/979-8-3693-4111-7.ch016openalex-snapshot
Role of Electronic Word of Mouth in Shaping Digital Inclusion in a Globalized and Digitalized World
inferred← citeshttps://doi.org/10.4108/eai.12-7-2023.2340945openalex-snapshot
The Influence of E-Word of Mouth, Word of Mouth, And Destination Brand Love on Revisit Intention In The Tourism Context of Visiting Lake Toba
inferred← citeshttps://doi.org/10.4108/eai.15-12-2023.510140openalex-snapshot
Proceedings of the 2nd International Conference of Multidisciplinary Studies, ICMS 2023, 12 July 2023, Semarang, Indonesia
inferred← citeshttps://doi.org/10.46336/ijbesd.v5i1.577openalex-snapshot
Credibility of EWOM and Consumer Satisfaction on Food/Health Supplement Products during the COVID-19 Pandemic
inferred← citeshttps://doi.org/10.47191/jefms/v6-i6-28openalex-snapshot
Viral Marketing on Consumer Reviews of Selected Carbonated Soft Drinks Companies in Nigeria
inferred← citeshttps://doi.org/10.48112/tibss.v1i3.645openalex-snapshot
Impact of Employer Branding, Social Media Marketing & EWOM on Consumer Online Purchase Intention with Mediation of Brand Trust
inferred← citeshttps://doi.org/10.51353/jmbm.v4i2.649openalex-snapshot
Pengaruh Social Media Advertising dan Electronic Word Of Mouth Terhadap Brand Trust Produk Sepatu Lokal
inferred← citeshttps://doi.org/10.51903/semnastekmu.v2i1.167openalex-snapshot
IMPLIKASI ELEKTRONIK WORD OF MOUTH DALAM MEMBANGUN TREND PEMBELIAN THRIFT PADA ECOMMERCE
inferred← citeshttps://doi.org/10.55041/ijsrem15071openalex-snapshot
Execution and Emission Analysis of Supercharged IDI Diesel Engine Fuelled with Waste Cooking Oil Biodiesel
inferred← citeshttps://doi.org/10.5604/01.3001.0014.1216openalex-snapshot
Managing reputation on TripAdvisor – a case study of Cracow’s hotel market
inferred← citeshttps://doi.org/10.5604/01.3001.0015.9188openalex-snapshot
Determinanty satysfakcji z usług polskich hoteli – analiza ocen z Booking.com
inferred← citeshttps://doi.org/10.58837/chula.the.2020.437openalex-snapshot
The influence of sports facilities' accessibility, motivation, and satisfaction on word-of-mouth and re-participation intentions of athletes with physical disabilities
inferred← citeshttps://doi.org/10.5937/turpos0-50208openalex-snapshot
Social networks and their influence on the choice of restaurant in the example of the hospitality industry of the Republic of Serbia
inferred← citeshttps://doi.org/10.60079/abim.v2i3.252openalex-snapshot
The Role of Brand Attitude to Mediate Electronic Word of Mouth on Purchase Intention
inferred← citeshttps://doi.org/10.70675/14b02e3dz0d6cz4fd3za25cz410ec50ecb16openalex-snapshot
Rôle de l'émotion dans la diffusion de messages par bouche à oreille électronique
Editorial review for independent work. ICSAC — the Institute for Complexity
Science and Advanced Computing — runs a structured editorial panel for researchers
publishing outside journals, and publishes on CiteStamp rails. Submission is free
and goes through ORCID: icsacinstitute.org/submit.