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Factors Influencing Consumers’ Green Purchase Behavior: Green Advertising as Moderator.
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What this work says
Outgoing claims: the papers this work cites, builds on, or argues with.
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From Intentions to Actions: A Theory of Planned Behavior
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Green product purchase intention: Some insights from a developing country
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A Content Analysis of Environmental Advertising Claims: A Matrix Method Approach
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Consumer response to green advertising: the influence of product involvement
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The effectiveness of environmental claims for services advertising
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Green product purchase intention: impact of green brands, attitude, and knowledge
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Factors influencing green purchase behavior of millennials in India
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An International Comparison of Environmental Advertising: Substantive versus Associative Claims
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Consumer’s Intention to Purchase Green Brands: the Roles of Environmental Concern, Environmental Knowledge and Self Expressive Benefits
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Impact of Key Purchasing Determinants on Purchase Intention of Hybrid Vehicle Brands in Sri Lanka, an Empirical Study
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A First Course in Factor Analysis
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Purchasing green to become greener: Factors influence consumers’ green purchasing behavior
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Determinant Factors of Consumers’ Green Purchase Intention: The Moderating Role of Environmental Advertising
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The Antecedents of Green Purchase Intention among Malaysian Consumers
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Pro-environmental Concern Influencing Green Buying: A Study on Indian Consumers
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Impact of Green Marketing on Consumer Purchase Intention
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Attitudes and Purchase Behaviour of Green Products among Generation Y Consumers in South Africa
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