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https://doi.org/10.2139/ssrn.1955653

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inferredcites →https://doi.org/10.1509/jmkr.45.1.60openalex-extracted
inferredcites →https://doi.org/10.1057/palgrave.jors.2600494openalex-extracted
inferredcites →https://doi.org/10.1207/153276603768344744openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.1110.0642openalex-extracted
inferredcites →https://doi.org/10.1111/j.1467-9892.1994.tb00184.xopenalex-extracted
inferredcites →https://doi.org/10.1287/mksc.20.2.194.10192openalex-extracted
inferredcites →https://doi.org/10.1016/j.jbusres.2007.06.017openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.16.4.315openalex-extracted
inferredcites →https://doi.org/10.1016/j.intmar.2009.07.005openalex-extracted
inferredcites →https://doi.org/10.1509/jmkr.47.5.866openalex-extracted
inferredcites →https://doi.org/10.1016/0304-4076(94)01653-hopenalex-extracted
inferredcites →https://doi.org/10.1016/j.ijresmar.2011.02.002openalex-extracted
inferredcites →https://doi.org/10.1509/jmkr.39.4.421.19114openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.1100.0583openalex-extracted
inferredcites →https://doi.org/10.1016/j.technovation.2007.01.001openalex-extracted
inferredcites →https://doi.org/10.2307/41166074openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.1110.0635openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.14.3.g141openalex-extracted
inferredcites →https://doi.org/10.1509/jmkg.73.5.90openalex-extracted
inferredcites →https://doi.org/10.1093/biomet/81.3.541openalex-extracted
inferredcites →https://doi.org/10.1509/jmkr.45.2.211openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.1100.0612openalex-extracted
inferredcites →https://doi.org/10.1016/j.jretai.2010.10.001openalex-extracted
inferredcites →https://doi.org/10.1007/b98971openalex-extracted
inferredcites →https://doi.org/10.1509/jmkr.43.1.98openalex-extracted
inferredcites →https://doi.org/10.1509/jmkr.2005.42.4.443openalex-extracted
inferredcites →https://doi.org/10.1016/j.ijresmar.2006.11.002openalex-extracted
inferredcites →https://doi.org/10.1509/jmkr.48.3.457openalex-extracted
inferredcites →https://doi.org/10.1177/002224379503200201openalex-extracted
inferredcites →https://doi.org/10.1177/002224377601300110openalex-extracted
inferredcites →https://doi.org/10.1177/002224378402100107openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.1080.0459openalex-extracted
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