On the public citation graph
Relationship Marketing and Organizational Performance of Government Parastatals in Nigeria
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What this work says
Outgoing claims: the papers this work cites, builds on, or argues with.
inferredcites →https://doi.org/10.1016/0019-8501(89)90021-7openalex-extracted
JIT procurement and relationship marketing
inferredcites →https://doi.org/10.1016/0019-8501(94)90007-8openalex-extracted
The relationship marketing process: A conceptualization and application
inferredcites →https://doi.org/10.1016/0024-6301(87)90151-8openalex-extracted
The new marketing—Developing long-term interactive relationships
inferredcites →https://doi.org/10.1080/08853134.1992.10753898openalex-extracted
Selling and Sales Management in Action: The Use of Insight Coaching to Improve Relationship Selling
inferredcites →https://doi.org/10.1093/ww/9780199540884.013.251705openalex-extracted
Scott-Kerr, William Andrew, (born 27 April 1964), Publisher, Transworld Publishers Ltd, since 2005
inferredcites →https://doi.org/10.1108/02652320510629908openalex-extracted
Factorial and discriminant analyses of the underpinnings of relationship marketing and customer satisfaction
inferredcites →https://doi.org/10.1108/07363769210035215openalex-extracted
Exploiting Niches Using Relationship Marketing
inferredcites →https://doi.org/10.1108/08876040210447360openalex-extracted
The effect of relationship marketing orientation on business performance in a service‐oriented economy
inferredcites →https://doi.org/10.1177/002224299005400306openalex-extracted
Relationship Quality in Services Selling: An Interpersonal Influence Perspective
inferredcites →https://doi.org/10.1177/009207039502300413openalex-extracted
Relationship Marketing and Distribution Channels: Exploring Fundamental Issues
inferredcites →https://doi.org/10.1177/1094670502004003006openalex-extracted
Understanding Relationship Marketing Outcomes
inferredcites →https://doi.org/10.2307/1251817openalex-extracted
Relationship Quality in Services Selling: An Interpersonal Influence Perspective
inferredcites →https://doi.org/10.2307/1252308openalex-extracted
The Commitment-Trust Theory of Relationship Marketing
inferredcites →https://doi.org/10.3923/ibm.2011.124.128openalex-extracted
A Study of the Factors Enhancing the Purchase of Life Insurance in Nigeria
inferredcites →https://doi.org/10.4135/9781473909847.n6openalex-extracted
Introduction to research methodology
inferredcites →https://doi.org/10.5860/choice.30-2172openalex-extracted
Aftermarketing: how to keep customers for life through relationship marketing
inferredcites →https://doi.org/10.6007/ijarems/v3-i1/597openalex-extracted
Assessing the effect of the relationship marketing on the customers’ loyalty in the public and private banks of the Qom Province (Case study: public and private banks of the Qom Province)
What points at this work
Incoming claims: where this work appears in other papers’ reference lists and arguments.
inferred← citeshttps://doi.org/10.9790/0837-3006093243openalex-snapshot
Effects of Relational Marketing Strategies on Marketing Performance of the Retail Banking Segment in Kenya
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