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https://doi.org/10.2139/ssrn.4066695

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inferredcites →https://doi.org/10.7551/mitpress/2607.001.0001openalex-extracted
inferredcites →https://doi.org/10.1509/jmr.13.0423openalex-extracted
inferredcites →https://doi.org/10.1509/jm.10.0419openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.16.1.81openalex-extracted
inferredcites →https://doi.org/10.1509/jmkr.46.4.506openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.14.4.442openalex-extracted
inferredcites →https://doi.org/10.1509/jmr.14.0174openalex-extracted
inferredcites →https://doi.org/10.1016/s0167-2681(99)00006-2openalex-extracted
inferredcites →https://doi.org/10.1086/209533openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.1080.0430openalex-extracted
inferredcites →https://doi.org/10.1111/j.1468-0343.1992.tb00058.xopenalex-extracted
inferredcites →https://doi.org/10.1287/mksc.1060.0220openalex-extracted
inferredcites →https://doi.org/10.1080/01621459.1993.10476321openalex-extracted
inferredcites →https://doi.org/10.1080/10580530903455213openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.1070.0336openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.1100.0578openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.1100.0563openalex-extracted
inferredcites →https://doi.org/10.1509/jmkg.73.3.35openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.1040.0091openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.2013.0784openalex-extracted
inferredcites →https://doi.org/10.1002/bdm.564openalex-extracted
inferredcites →https://doi.org/10.1509/jmkr.38.2.157.18847openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.2015.0906openalex-extracted
inferredcites →https://doi.org/10.2307/2950557openalex-extracted
inferredcites →https://doi.org/10.1108/case.darden.2016.000121openalex-extracted
inferredcites →https://doi.org/10.1016/j.intmar.2014.09.002openalex-extracted
inferredcites →https://doi.org/10.1509/jmkg.73.3.035openalex-extracted
inferredcites →https://doi.org/10.1287/mksc.4.2.166openalex-extracted
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