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Sustainable Fashion is Not a Trend, But the Future!How Ewom Shape Purchasing Behavior: A Moderation of Environmental Consciousness

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The theory of planned behavior
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Schwartz personal values, theory of planned behavior and environmental consciousness: How tourists’ visiting intentions towards eco-friendly destinations are shaped?
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Application of the Theory of Planned Behaviour to predict Iranian students' intention to purchase organic food
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Young consumers' intention towards buying green products in a developing nation: Extending the theory of planned behavior
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The moderating influence of environmental consciousness and recycling intentions on green purchase behavior
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Examining the structural relationships of electronic word of mouth, destination image, tourist attitude toward destination and travel intention: An integrated approach
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Tourists' perceived value and satisfaction in a community-based homestay in the Lenggong Valley World Heritage Site
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Common Method Bias in Marketing: Causes, Mechanisms, and Procedural Remedies
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Brand equity dilution through negative online word-of-mouth communication
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Predicting green product consumption using theory of planned behavior and reasoned action
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Exploring purchase intention of green skincare products using the theory of planned behavior: Testing the moderating effects of country of origin and price sensitivity
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Mobile Word-Of-Mouth - A Grounded Theory of Mobile Viral Marketing
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Multivariate Data Analysis
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Investigating Female Shoppers’ Attitude and Purchase Intention toward Green Cosmetics in South Africa
inferredcites →https://doi.org/10.1080/13527266.2016.1184706openalex-extracted
Social media or shopping websites? The influence of eWOM on consumers’ online purchase intentions
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Extending the Theory of Planned Behavior to Predict Tourism Destination Revisit Intention
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Green perceived value and intention to purchase sustainable apparel among Gen Z: The moderated mediation of attitudes
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Antecedents to green apparel purchase behavior of Indian consumers
inferredcites →https://doi.org/10.1108/02634501211231946openalex-extracted
The effect of electronic word of mouth on brand image and purchase intention
inferredcites →https://doi.org/10.1108/03090569610118740openalex-extracted
The link between green purchasing decisions and measures of environmental consciousness
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The impact of electronic word of mouth on a tourism destination choice
inferredcites →https://doi.org/10.1108/13555850710720911openalex-extracted
The effects of single‐message single‐source mixed word‐of‐mouth on product attitude and purchase intention
inferredcites →https://doi.org/10.1108/apjml-03-2019-0178openalex-extracted
Understanding consumers’ intentions to purchase green products in the social media marketing context
inferredcites →https://doi.org/10.1108/apjml-08-2016-0151openalex-extracted
The influence of Vietnamese consumers’ altruistic values on their purchase of energy efficient appliances
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The effects of consumer consciousness, food safety concern and healthy lifestyle on attitudes toward eating “green”
inferredcites →https://doi.org/10.1108/ebr-11-2020-0306openalex-extracted
Extending the theory of planned behaviour to understand the effects of barriers towards sustainable fashion consumption
inferredcites →https://doi.org/10.1108/emjb-05-2020-0046openalex-extracted
Factors influencing consumer attitudes toward online shopping: the mediating effect of trust
inferredcites →https://doi.org/10.1108/gkmc-10-2023-0380openalex-extracted
Unveiling the role of social media and females’ intention to buy online cosmetics
inferredcites →https://doi.org/10.1108/ijccsm-11-2016-0168openalex-extracted
Dynamics of environmental consciousness and green purchase behaviour: an empirical study
inferredcites →https://doi.org/10.1108/ijchm-08-2016-0439openalex-extracted
Why travelers use Airbnb again?
inferredcites →https://doi.org/10.1108/ijoem-03-2023-0389openalex-extracted
The effects of social capital on cross-cultural eWOM communication in minority-mainstream consumer interactions on social media
inferredcites →https://doi.org/10.1108/ijtc-09-2020-0183openalex-extracted
Behavioral intention of traveling in the period of COVID-19: an application of the theory of planned behavior (TPB) and perceived risk
inferredcites →https://doi.org/10.1108/jabs-10-2020-0423openalex-extracted
The power to voice my hate! Exploring the effect of brand hate and perceived social media power on negative eWOM
inferredcites →https://doi.org/10.1108/jamr-03-2023-0087openalex-extracted
“I think exactly the same”—trust in SMIs and online purchase intention: a moderation mediation analysis using PLS-SEM
inferredcites →https://doi.org/10.1108/jamr-05-2017-0062openalex-extracted
eWOM through social networking sites and impact on purchase intention and brand image in Iran
inferredcites →https://doi.org/10.1108/jcm-04-2020-3733openalex-extracted
Antecedents of sustainable fashion apparel purchase behavior
inferredcites →https://doi.org/10.1108/jeas-05-2023-0102openalex-extracted
Demystifying the effect of social media usage and eWOM on purchase intention: the mediating role of brand equity
inferredcites →https://doi.org/10.1108/jeas-05-2023-0139openalex-extracted
Examining the link between responsible leadership and employee sustainable performance: the mediating role of ethical climate
inferredcites →https://doi.org/10.1108/jfmm-03-2014-0021openalex-extracted
Antecedents to organic cotton clothing purchase behaviour: study on Indian youth
inferredcites →https://doi.org/10.1108/jfmm-07-2014-0057openalex-extracted
Predictors of purchase intention toward green apparel products
inferredcites →https://doi.org/10.1108/jfmm-08-2019-0162openalex-extracted
Personality traits and social media as drivers of word-of-mouth towards sustainable fashion
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Study on relationships among terminal and instrumental values, environmental consciousness and behavioral intentions for green products
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The impact of electronic word of mouth (e-WOM) on the online purchase intention of consumers in the Islamic countries – a case of (UAE)
inferredcites →https://doi.org/10.1108/lhs-06-2023-0046openalex-extracted
Assessing the mediating role of organizational justice between the responsible leadership and employee turnover intention in health-care sector
inferredcites →https://doi.org/10.1108/mrr-04-2017-0128openalex-extracted
Examining the effect of eWOM on the customer purchase intention through value co-creation (VCC) in social networking sites (SNSs)
inferredcites →https://doi.org/10.1108/oir-11-2015-0373openalex-extracted
The influence of EWOM characteristics on online repurchase intention
inferredcites →https://doi.org/10.1108/rjta-04-2019-0016openalex-extracted
Antecedents to Indian consumers’ perception of green apparel benefits
inferredcites →https://doi.org/10.1108/rjta-11-2022-0133openalex-extracted
The effect of eWOM on consumer purchase intention and mediating role of brand equity: a study of apparel brands
inferredcites →https://doi.org/10.1108/sajgbr-12-2014-0083openalex-extracted
Exploring green purchasing behaviour of young urban consumers
inferredcites →https://doi.org/10.1108/srj-01-2022-0035openalex-extracted
Sustainable apparel: a perspective from Bangladesh’s young consumers
inferredcites →https://doi.org/10.1108/tr-03-2022-0131openalex-extracted
Holiday travel intention in a crisis scenario: a comparative analysis of Spain's main source markets
inferredcites →https://doi.org/10.1108/yc-12-2018-0898openalex-extracted
Determinants of green product buying decision among young consumers in Malaysia
inferredcites →https://doi.org/10.1111/ijcs.12013openalex-extracted
Environmentally sustainable textile and apparel consumption: the role of consumer knowledge, perceived consumer effectiveness and perceived personal relevance
inferredcites →https://doi.org/10.1111/ijcs.12516openalex-extracted
Identity, self‐concept and young women’s engagement with collaborative, sustainable fashion consumption models
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In search of fair trade: ethical consumer decision making in France
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Determinants of Regular and Occasional Consumers' Intentions to Buy Organic Food
inferredcites →https://doi.org/10.1177/002224378101800104openalex-extracted
Evaluating Structural Equation Models with Unobservable Variables and Measurement Error
inferredcites →https://doi.org/10.1177/0972150916668620openalex-extracted
Impact of Social Influence and Green Consumption Values on Purchase Intention of Organic Clothing: A Study on Collectivist Developing Economy
inferredcites →https://doi.org/10.1177/0972150920976345openalex-extracted
Impact of Electronic Word of Mouth on Customers’ Buying Intention Considering Trust as a Mediator: A SEM Approach
inferredcites →https://doi.org/10.1177/1356766720987869openalex-extracted
Marketing China to U.S. travelers through electronic word-of-mouth and destination image: Taking Beijing as an example
inferredcites →https://doi.org/10.1186/s43093-022-00161-5openalex-extracted
Demystifying the effect of social media eWOM on revisit intention post-COVID-19: an extension of theory of planned behavior
inferredcites →https://doi.org/10.1300/j046v14n02_02openalex-extracted
Explaining Green Purchasing Behavior
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Factors Affecting on Purchase Intention towards Green Products: A Case Study of Young Consumers in Thailand
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Social Media Goes Green—The Impact of Social Media on Green Cosmetics Purchase Motivation and Intention
inferredcites →https://doi.org/10.3390/jrfm14120594openalex-extracted
Perception of Consumers’ Awareness about Sustainability of Fashion Brands
inferredcites →https://doi.org/10.3390/jtaer16040057openalex-extracted
Creating Electronic Word of Mouth Credibility through Social Networking Sites and Determining Its Impact on Brand Image and Online Purchase Intentions in India
inferredcites →https://doi.org/10.3390/su10041044openalex-extracted
Investigating Young Consumers’ Purchasing Intention of Green Housing in China
inferredcites →https://doi.org/10.3390/su10051316openalex-extracted
Willingness to Pay for Environmentally Friendly Products among Low-Income Households along Coastal Peninsular Malaysia
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Environmental Consciousness and Green Customer Behavior: The Moderating Roles of Incentive Mechanisms
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Extending the Theory of Planned Behavior to Explain the Effects of Cognitive Factors across Different Kinds of Green Products
inferredcites →https://doi.org/10.3390/su13137486openalex-extracted
Predicting eWOM’s Influence on Purchase Intention Based on Helpfulness, Credibility, Information Quality and Professionalism
inferredcites →https://doi.org/10.3390/su13168724openalex-extracted
Sustainable Moviegoer Intention to Attend Cinemas Based on the Theory of Planned Behavior
inferredcites →https://doi.org/10.3390/su141811560openalex-extracted
“Why Should I Buy Sustainable Apparel?” Impact of User-Centric Advertisements on Consumers’ Affective Responses and Sustainable Apparel Purchase Intentions
inferredcites →https://doi.org/10.3390/su15054222openalex-extracted
Social Media and Impact of Altruistic Motivation, Egoistic Motivation, Subjective Norms, and EWOM toward Green Consumption Behavior: An Empirical Investigation
inferredcites →https://doi.org/10.35940/ijitee.l2693.1081219openalex-extracted
Consumer Purchase Behavior of Eco-Fashion Clothes As a Trend to Reduce Clothing Waste
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The Influence of Attitudes on Behavior
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Multivariate Data Analysis
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