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Prospects and Constraints of Sustainable Marketing Mix Development for Poland’s High-Energy Consumer Goods

https://doi.org/10.3390/en14248437
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What this work says

Outgoing claims: the papers this work cites, builds on, or argues with.

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Fundamentals of the Analytic Hierarchy Process
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A generalization of the Thurstone method for multiple choice and incomplete paired comparisons
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Resources and Capabilities of Triple Bottom Line Firms: Going Over Old or Breaking New Ground?
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Sustainable business model innovation: A review
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Business Models: Origin, Development and Future Research Perspectives
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Business models and organization design
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Quantitative mapping of soil types based on regression kriging of taxonomic distances with landform and land cover attributes
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Judgment Scales and Consistency Measure in AHP
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Taxonomic and functional diversity change is scale dependent
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Modelling the marketing of high-tech start-ups
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Can Likert Scales be Treated as Interval Scales?—A Simulation Study
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A non-heuristic multicriteria decision-making method with verifiable accuracy and reliability
inferredcites →https://doi.org/10.1080/08956308.2016.1185342openalex-snapshot
Biomimicry: Streamlining the Front End of Innovation for Environmentally Sustainable Products
inferredcites →https://doi.org/10.1080/21681015.2014.1000399openalex-snapshot
Value mapping for sustainable business thinking
inferredcites →https://doi.org/10.1080/23311975.2020.1825042openalex-snapshot
Categorizing the barriers in adopting sustainable supply chain initiatives: A way-forward towards business excellence
inferredcites →https://doi.org/10.1080/23311975.2020.1870807openalex-snapshot
Unlocking the Sustainable Production Indicators: A Novel TESCO based Fuzzy AHP Approach
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Advertising corporate social responsibility initiatives to communicate corporate image
inferredcites →https://doi.org/10.1108/9781787540385openalex-snapshot
The Sustainable Marketing Concept in European SMEs
inferredcites →https://doi.org/10.1111/j.1365-2929.2004.02012.xopenalex-snapshot
Likert scales: how to (ab)use them
inferredcites →https://doi.org/10.1177/1086026615599806openalex-snapshot
Business Models for Sustainability
inferredcites →https://doi.org/10.1287/mnsc.36.3.249openalex-snapshot
Remarks on the Analytic Hierarchy Process
inferredcites →https://doi.org/10.1287/opre.49.4.469.11231openalex-snapshot
The Analytic Hierarchy Process—An Exposition
inferredcites →https://doi.org/10.1371/journal.pone.0240893openalex-snapshot
Examination of marketing mix performance in relation to sustainable development of the Poland’s confectionery industry
inferredcites →https://doi.org/10.15240/tul/001/2019-4-013openalex-snapshot
Pairwise judgments consistency impact on quality of multi-criteria group decision-making with AHP[S1]
inferredcites →https://doi.org/10.15544/mts.2020.08openalex-snapshot
SUSTAINABLE MANAGEMENT OF PRODUCTION ACTIVITIES IN POLISH ENTERPRISES OF THE FOOD INDUSTRY
inferredcites →https://doi.org/10.17512/jamcm.2017.3.10openalex-snapshot
Remarks on the impact of the adopted scale on the priority estimation quality
inferredcites →https://doi.org/10.17512/jamcm.2018.3.07openalex-snapshot
Remarks about geometric scale in the analytic hierarchy process
inferredcites →https://doi.org/10.3354/meps215069openalex-snapshot
Measuring b-diversity using a taxonomic similarity index, and its relation to spatial scale
inferredcites →https://doi.org/10.3389/fnut.2014.00003openalex-snapshot
Grand Challenges in Nutrition and Environmental Sustainability
inferredcites →https://doi.org/10.3390/e22020259openalex-snapshot
A Novel Multi-Criteria Decision-Making Model for Building Material Supplier Selection Based on Entropy-AHP Weighted TOPSIS
inferredcites →https://doi.org/10.3390/e23091150openalex-snapshot
On the Statistical Discrepancy and Affinity of Priority Vector Heuristics in Pairwise-Comparison-Based Methods
inferredcites →https://doi.org/10.3390/su10082830openalex-snapshot
Sustainable Development of Cultural Industry in Shaanxi Province of Northwest China: A SWOT and AHP Analysis
inferredcites →https://doi.org/10.3390/su10092992openalex-snapshot
Building Sustainability into Services Marketing: Expanding Decision-Making from a Mix to a Matrix
inferredcites →https://doi.org/10.3390/su10093042openalex-snapshot
Sustainable Distribution Organization Based on the Supply–Demand Coordination in Large Chinese Cities
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Solutions for More Sustainable Distribution in the Short Food Supply Chains
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The Triple Bottom Line on Sustainable Product Innovation Performance in SMEs: A Mixed Methods Approach
inferredcites →https://doi.org/10.3390/su11195207openalex-snapshot
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inferredcites →https://doi.org/10.3390/su11247003openalex-snapshot
Sustainable Product Lifecycle: The Role of ICT
inferredcites →https://doi.org/10.3390/su12041679openalex-snapshot
Green Brand of Companies and Greenwashing under Sustainable Development Goals
inferredcites →https://doi.org/10.3390/su12062520openalex-snapshot
Detecting Green-Washing or Substantial Organizational Communication: A Model for Testing Two-Way Interaction Between Risk and Sustainability Reporting
inferredcites →https://doi.org/10.3390/su12145653openalex-snapshot
Effect of Quality Uncertainty, Regulatory Focus, and Promotional Strategies on Perceived Savings for Sustainable Marketing
inferredcites →https://doi.org/10.3390/su7044524openalex-snapshot
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inferredcites →https://doi.org/10.35808/ersj/2342openalex-snapshot
Sustainable Environmental Management in an Energy Company: A Case Study
inferredcites →https://doi.org/10.4103/1117-1936.173959openalex-snapshot
Principles and methods of validity and reliability testing of questionnaires used in social and health science researches
inferredcites →https://doi.org/10.4135/9781452220611openalex-snapshot
Sustainable Marketing: Managerial-Ecological Issues

What points at this work

Incoming claims: where this work appears in other papers’ reference lists and arguments.

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inferred← citeshttps://doi.org/10.1007/978-3-031-83464-6_1openalex-snapshot
Introduction to Sustainability Marketing: Setting the Scene
inferred← citeshttps://doi.org/10.1016/j.procs.2023.10.058openalex-snapshot
Food companies' innovations in creating sustainable product packaging on the Polish market
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The new 3Ps of sustainability marketing: The case of fashion
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Modelling sustainable marketing activities of food companies operating on the Polish market
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Optimizing carrageenan–citric acid synergy in mango gummies using response surface methodology
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Business Partnership as an Element of Building Customer Value
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MANAGEMENT OF COMPETITIVE ADVANTAGES IN CONFECTIONERY INDUSTRY ENTERPRISES: A CASE STUDY OF SLOVAKIA AND UKRAINE
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Review of: "Startup Development Project: Munchies Merch"
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Comparative Analysis of the Existence and Uniqueness Conditions of Parameter Estimation in Paired Comparison Models
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Conceptualization of Sustainable Marketing Tools among SME Managers in Selected Countries in Poland and Sri Lanka
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Quantitative Evaluation of Sustainable Marketing Effectiveness: A Polish Case Study
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Sustainable Supply Chain Management for Homogenized Food Products and Dietary Foods in the Polish FMCG Market
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The Triple Bottom Line Concept in Sustainable Marketing Mix Activities of Food Industry Enterprises
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Estrategia de Marketing Mix para las ventas de la empresa Melaminart – Chiclayo
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QUANTITATIVE EVALUATION OF SUSTAINABLE MARKETING EFFECTIVENESS: A POLISH CASE STUDY
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EXPLORING THE EFFECTS OF OIL PRICES ON ROAD FREIGHT IN POLAND AMIDST COVID-19 AND RUSSO-UKRAINIAN WAR
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