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The marketing and public relations practices of Australian performing arts presenters

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Inferred edges come from two machine sources: sweeps of open repository metadata (mostly SSRN and Zenodo), and a bulk OpenAlex citation snapshot. Every row below is labelled with the one it came from. Neither is a complete citation index — absence here is not evidence of absence.

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What this work says

Outgoing claims: the papers this work cites, builds on, or argues with.

inferredcites →https://doi.org/10.1007/978-1-349-25262-6openalex-snapshot

Business Research

inferredcites →https://doi.org/10.1016/0363-8111(93)90033-9openalex-snapshot

Excellence in public relations and communication management

inferredcites →https://doi.org/10.1080/10286639509357991openalex-snapshot

Future directions for marketing in museums

inferredcites →https://doi.org/10.1080/135272600750036355openalex-snapshot

The organizational relationship between marketing and public relations: exploring paradigmatic viewpoints

inferredcites →https://doi.org/10.1080/15332969.1993.9985116openalex-snapshot

Marketing the fine and performing arts: What has marketing done for the arts lately?

inferredcites →https://doi.org/10.1086/208719openalex-snapshot

Consumer Dynamics in Nonprofit Organizations

inferredcites →https://doi.org/10.1108/02634509710165876openalex-snapshot

Marketing public relations: conceptual legitimacy or window dressing?

inferredcites →https://doi.org/10.1108/02634509910260931openalex-snapshot

The theory and practice of marketing planning in the smaller business

inferredcites →https://doi.org/10.1108/09513579610151971openalex-snapshot

Accountability versus artistic development

inferredcites →https://doi.org/10.1177/002224297804200104openalex-snapshot

Revitalizing Downtown Shopping Requires More Than Cosmetification

inferredcites →https://doi.org/10.1177/002224297804200402openalex-snapshot

Marketing and Public Relations

inferredcites →https://doi.org/10.1177/002224379703400205openalex-snapshot

The Long-Term Impact of Promotion and Advertising on Consumer Brand Choice

inferredcites →https://doi.org/10.1207/s1532754xjprr0201-4_5openalex-snapshot

Power in the Public Relations Department

inferredcites →https://doi.org/10.1300/j090v10n01_15openalex-snapshot

Marketing the Fine and Peforming Arts

inferredcites →https://doi.org/10.2307/3151862openalex-snapshot

The Long-Term Impact of Promotion and Advertising on Consumer Brand Choice

inferredcites →https://doi.org/10.2501/jar-40-5-7-15openalex-snapshot

Theoretical Concept or Management Fashion?

inferredcites →https://doi.org/10.4324/9781003060420-6openalex-snapshot

Marketing Public Relations

inferredcites →https://doi.org/10.4324/9781003208280openalex-snapshot

Managing Public Relations

inferredcites →https://doi.org/10.5860/choice.33-6392openalex-snapshot

Information-driven marketing decisions: development of strategic information systems

What points at this work

Incoming claims: where this work appears in other papers’ reference lists and arguments.

inferred← citeshttps://doi.org/10.2139/ssrn.4641201openalex-extracted

The Effects of Service Marketing Mix on Audience Decision Making

inferred← citeshttps://doi.org/10.1002/nvsm.1588openalex-snapshot

Marketing expense and financial performance in arts and cultural organizations

inferred← citeshttps://doi.org/10.1002/nvsm.285openalex-snapshot

Relationships among levels of government support, marketing activities, and financial health of nonprofit performing arts organizations

inferred← citeshttps://doi.org/10.1002/nvsm.411openalex-snapshot

Understanding donors: A case of university performing arts programs in the USA

inferred← citeshttps://doi.org/10.1007/s10824-011-9144-4openalex-snapshot

How cultural organizations’ size and funding influence innovation and performance: the case of museums

inferred← citeshttps://doi.org/10.1016/j.jgi.2004.11.002openalex-snapshot

Determinants of taxpayers' adoption of electronic filing methods in Taiwan: An exploratory study

inferred← citeshttps://doi.org/10.1016/j.pubrev.2024.102439openalex-snapshot

Arts promotion and Black urban displacement: Exploring the paradox of the positive in government public relations and urban renewal discourse

inferred← citeshttps://doi.org/10.1057/s41599-025-05167-2openalex-snapshot

Influence of the service marketing mix on audience decision-making in Mongolian performing arts

inferred← citeshttps://doi.org/10.1080/0267257x.2013.838987openalex-snapshot

Marketing orientation and activities in the arts-marketing context: Introducing a Visual Artists’ Marketing Trajectory model

inferred← citeshttps://doi.org/10.1080/10137548.2003.9687767openalex-snapshot

The Performing Arts and Marketing: Concepts and challenges

inferred← citeshttps://doi.org/10.1080/10253860903063279openalex-snapshot

Evaluating artistic work: Balancing competing perspectives

inferred← citeshttps://doi.org/10.1080/10496490802308497openalex-snapshot

Leveraging Associations: The Promotion of Cultural Sponsorships

inferred← citeshttps://doi.org/10.1080/10632921.2019.1617812openalex-snapshot

Strings Attached to Arts Funding: Panel Assessments of Theater Organizations through the Lens of Agency Theory

inferred← citeshttps://doi.org/10.1080/10941660701243331openalex-snapshot

Satisfaction Measurement of Small Tourism Sector (Museum): Samoa

inferred← citeshttps://doi.org/10.1080/14719037.2011.642566openalex-snapshot

Insights into Innovation in European Museums

inferred← citeshttps://doi.org/10.1080/23311975.2025.2465893openalex-snapshot

The mediating role of digital innovation capability on the relationship between organisational agility and performance: the case of the UK arts and culture sector

inferred← citeshttps://doi.org/10.1093/oxfordhb/9780197621615.013.27openalex-snapshot

The Relationship Between Marketing and Fundraising for Arts and Cultural Organizations

inferred← citeshttps://doi.org/10.1108/01435120410562899openalex-snapshot

Intra‐organisational marketing culture and market orientation: a case study of the implementation of the marketing concept in a public library

inferred← citeshttps://doi.org/10.1108/02634500910988654openalex-snapshot

Marketing orientation and arts organisations: the case for business sponsorship

inferred← citeshttps://doi.org/10.1108/03090561111120055openalex-snapshot

Internationalisation of Korean performing arts

inferred← citeshttps://doi.org/10.1108/08876040710726301openalex-snapshot

An exploration of relational customers' response to service failure

inferred← citeshttps://doi.org/10.1108/20442081111129842openalex-snapshot

The evolution and development of arts marketing research

inferred← citeshttps://doi.org/10.1108/aam-01-2014-0008openalex-snapshot

Increasing loyalty in the arts by bundling consumer benefits

inferred← citeshttps://doi.org/10.1108/aam-03-2019-0011openalex-snapshot

Funders and stakeholders matter: a case study analysis

inferred← citeshttps://doi.org/10.1177/0899764019861744openalex-snapshot

The Effect of Performance Quality and Customer Education on Attitudinal Loyalty: A Cross-Country Study of Opera Festival Attendees

inferred← citeshttps://doi.org/10.20901/ms.9.18.5openalex-snapshot

Strateško planiranje i odnosi s javnošću u kulturi

inferred← citeshttps://doi.org/10.4018/978-1-4666-5007-7.ch006openalex-snapshot

Cultural Sponsorship and Entrepreneurial Mistrust

inferred← citeshttps://doi.org/10.4018/978-1-4666-6190-5.ch020openalex-snapshot

Customer Responses to Arts Festivals

inferred← citeshttps://doi.org/10.4324/9780203936023.ch13openalex-snapshot

Implications of government funding and support for marketing programmes of nonprofit performing-arts organizations

inferred← citeshttps://doi.org/10.4324/9780203936023.pt3openalex-snapshot

Implications of government funding and support for marketing programmes of nonprofit performing-arts organizations

inferred← citeshttps://doi.org/10.7456/tojdac.1413518openalex-snapshot

ART MARKETING TECHNIQUES AND THE DEVELOPMENT OF ART MARKETING WITH DIGITAL TRANSFORMATION

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