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Unlocking New Product Development Stages with Generative AI

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Sources of capabilities, integration and technology commercialization
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Toward a knowledge‐based theory of the firm
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Artificial Intelligence and Business Value: a Literature Review
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Why generative AI can make creative destruction more creative but less destructive
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The GenAI is out of the bottle: generative artificial intelligence from a business model innovation perspective
inferredcites →https://doi.org/10.1016/0007-6813(90)90040-iopenalex-snapshot
Stage-gate systems: A new tool for managing new products
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Harnessing customized AI to create voice of customer via GPT3.5
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GPT understands, too
inferredcites →https://doi.org/10.1016/j.bushor.2024.05.003openalex-snapshot
How to build a competitive advantage for your brand using generative AI
inferredcites →https://doi.org/10.1016/j.enbenv.2023.06.005openalex-snapshot
Generative pre-trained transformers (GPT)-based automated data mining for building energy management: Advantages, limitations and the future
inferredcites →https://doi.org/10.1016/j.ijinfomgt.2019.05.015openalex-snapshot
Pre- and post-launch emotions in new product development: Insights from twitter analytics of three products
inferredcites →https://doi.org/10.1016/j.ijme.2023.100857openalex-snapshot
Generative artificial intelligence (ChatGPT): Implications for management educators
inferredcites →https://doi.org/10.1016/j.ijresmar.2024.09.002openalex-snapshot
The power of generative marketing: Can generative AI create superhuman visual marketing content?
inferredcites →https://doi.org/10.1016/j.indmarman.2018.07.005openalex-snapshot
The drivers of success in new-product development
inferredcites →https://doi.org/10.1016/j.indmarman.2024.03.008openalex-snapshot
The AI transformation of product innovation
inferredcites →https://doi.org/10.1016/j.ipm.2020.102389openalex-snapshot
Mining product innovation ideas from online reviews
inferredcites →https://doi.org/10.1016/j.jbusres.2024.114542openalex-snapshot
Generative artificial intelligence in innovation management: A preview of future research developments
inferredcites →https://doi.org/10.1016/j.jfineco.2023.103745openalex-snapshot
Artificial intelligence, firm growth, and product innovation
inferredcites →https://doi.org/10.1016/j.jretconser.2024.103997openalex-snapshot
Exploring the generative AI adoption in service industry: A mixed-method analysis
inferredcites →https://doi.org/10.1038/d41586-023-00288-7openalex-snapshot
ChatGPT: five priorities for research
inferredcites →https://doi.org/10.1080/0144929x.2024.2394886openalex-snapshot
The promise and challenges of generative AI in education
inferredcites →https://doi.org/10.1080/08956308.2020.1762447openalex-snapshot
Does Big Data–Embedded New Product Development Influence Project Success?
inferredcites →https://doi.org/10.1080/08956308.2023.2277992openalex-snapshot
Strategies to Improve Portfolio Management of New Products
inferredcites →https://doi.org/10.1080/10447318.2024.2375686openalex-snapshot
Driving Factors of Generative AI Adoption in New Product Development Teams from a UTAUT Perspective
inferredcites →https://doi.org/10.1080/23307706.2022.2146607openalex-snapshot
Customer-oriented product design: an integrated decision framework with sentiment analysis and optimisation model
inferredcites →https://doi.org/10.1108/08858620710722789openalex-snapshot
Clustering product launches by price and launch strategy
inferredcites →https://doi.org/10.1108/13673270410523952openalex-snapshot
Analyzing the knowledge management through the product development process
inferredcites →https://doi.org/10.1108/13673270610709215openalex-snapshot
Knowledge identification and management in product design
inferredcites →https://doi.org/10.1108/13673270810884282openalex-snapshot
Knowledge management for new product development
inferredcites →https://doi.org/10.1108/13673270910962941openalex-snapshot
Managing the knowledge paradox in product development
inferredcites →https://doi.org/10.1108/ijoem-06-2018-0323openalex-snapshot
Social content marketing, social media and product development process effectiveness in high-tech companies
inferredcites →https://doi.org/10.1108/jeim-06-2015-0047openalex-snapshot
Social media content and product co-creation: an emerging paradigm
inferredcites →https://doi.org/10.1108/jkm-03-2025-0418openalex-snapshot
Generative AI-driven knowledge management in manufacturing firms: a five-stage framework for dynamic knowledge optimization and digital innovation
inferredcites →https://doi.org/10.1108/jkm-07-2025-1065openalex-snapshot
Revisiting ba : How generative AI transforms knowledge creation
inferredcites →https://doi.org/10.1108/jkm-10-2024-1198openalex-snapshot
Research on the impact of generative artificial intelligence (GenAI) on enterprise innovation performance: a knowledge management perspective
inferredcites →https://doi.org/10.1108/jkm-11-2024-1328openalex-snapshot
Enhancing knowledge sharing in generative AI integration: the impact of AI self-efficacy and skill threat perceptions
inferredcites →https://doi.org/10.1108/jmtm-06-2024-0302openalex-snapshot
Navigating innovation in the age of AI: how generative AI and innovation influence organizational performance in the manufacturing sector
inferredcites →https://doi.org/10.1108/jmtm-09-2025-0884openalex-snapshot
A prescriptive generative AI maturity model for new product development processes
inferredcites →https://doi.org/10.1108/sl-12-2023-0126openalex-snapshot
How generative AI will drive enterprise innovation
inferredcites →https://doi.org/10.1109/emr.2022.3222937openalex-snapshot
The 5-th Generation Stage-Gate Idea-to-Launch Process
inferredcites →https://doi.org/10.1109/emr.2023.3272799openalex-snapshot
Accelerating Innovation With Generative AI: AI-Augmented Digital Prototyping and Innovation Methods
inferredcites →https://doi.org/10.1109/emr.2023.3336834openalex-snapshot
The Artificial Intelligence Revolution in New-Product Development
inferredcites →https://doi.org/10.1109/emr.2024.3353338openalex-snapshot
Comparing the Ideation Quality of Humans With Generative Artificial Intelligence
inferredcites →https://doi.org/10.1111/1540-5885.1460429openalex-snapshot
PDMA Research on New Product Development Practices: Updating Trends and Benchmarking Best Practices
inferredcites →https://doi.org/10.1111/deci.12619openalex-snapshot
The role of generative design and additive manufacturing capabilities in developing human–AI symbiosis: Evidence from multiple case studies
inferredcites →https://doi.org/10.1111/j.1540-5885.2008.00296.xopenalex-snapshot
Perspective: The Stage‐Gate® Idea‐to‐Launch Process—Update, What's New, and NexGen Systems*
inferredcites →https://doi.org/10.1111/j.1540-5885.2011.00814.xopenalex-snapshot
Principles of Design and a Trajectory of Artificiality
inferredcites →https://doi.org/10.1111/jpim.12547openalex-snapshot
The Transformation of the Innovation Process: How Digital Tools are Changing Work, Collaboration, and Organizations in New Product Development*
inferredcites →https://doi.org/10.1111/jpim.12595openalex-snapshot
When change is all around: How dynamic network capability and generative NPD learning shape a firm’s capacity for major innovation
inferredcites →https://doi.org/10.1111/jpim.12602openalex-snapshot
Innovative idea generation in problem finding: Abductive reasoning, cognitive impediments, and the promise of artificial intelligence
inferredcites →https://doi.org/10.1111/jpim.12656openalex-snapshot
Augmenting human innovation teams with artificial intelligence: Exploring transformer‐based language models
inferredcites →https://doi.org/10.1111/jpim.12663openalex-snapshot
Best practices in new product development and innovation: Results from PDMA 's 2021 global survey
inferredcites →https://doi.org/10.1115/1.4056799openalex-snapshot
Generative Design: Reframing the Role of the Designer in Early-Stage Design Process
inferredcites →https://doi.org/10.1145/3689433openalex-snapshot
A Hybrid Prototype Method Combining Physical Models and Generative Artificial Intelligence to Support Creativity in Conceptual Design
inferredcites →https://doi.org/10.1145/3689641openalex-snapshot
Revolutionizing Visuals: The Role of Generative AI in Modern Image Generation
inferredcites →https://doi.org/10.1177/002224379703400106openalex-snapshot
The Determinants of Japanese New Product Successes
inferredcites →https://doi.org/10.1287/mnsc.47.1.1.10668openalex-snapshot
Product Development Decisions: A Review of the Literature
inferredcites →https://doi.org/10.1287/orsc.5.1.14openalex-snapshot
A Dynamic Theory of Organizational Knowledge Creation
inferredcites →https://doi.org/10.1504/ijpqm.2022.124711openalex-snapshot
An empirical investigation into the impact of product quality dimensions on improving the order-winners and customer satisfaction
inferredcites →https://doi.org/10.1509/jim.12.0171openalex-snapshot
Technological Capability Growth and Performance Outcome: Foreign versus Local Firms in China
inferredcites →https://doi.org/10.1509/jmkg.64.2.1.17999openalex-snapshot
New Product Quality and Product Development Teams
inferredcites →https://doi.org/10.15187/adr.2024.07.37.3.7openalex-snapshot
Designer-Generative AI Ideation Process: Generating Images Aligned with Designer Intent in Early-Stage Concept Exploration in Product Design
inferredcites →https://doi.org/10.1525/cmr.2010.52.3.106openalex-snapshot
Open Innovation and the Stage-Gate Process: A Revised Model for New Product Development
inferredcites →https://doi.org/10.2307/2666979openalex-snapshot
Innovations as Catalysts for Organizational Change: Shifts in Organizational Cognition and Search
inferredcites →https://doi.org/10.3390/educsci13090856openalex-snapshot
Challenges and Opportunities of Generative AI for Higher Education as Explained by ChatGPT
inferredcites →https://doi.org/10.3390/electronics12163535openalex-snapshot
Measuring the Impact of ChatGPT on Fostering Concept Generation in Innovative Product Design
inferredcites →https://doi.org/10.3926/jiem.334openalex-snapshot
A Framework for successful new product development
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