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How Attitude and Para-Social Interaction Influence Purchase Intentions of Mukbang Users: A Mixed-Method Study
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1 of the 83 references listed on this page is in the Retraction Watch database as retracted (export 2026-11-04): 10.1177/0020720920940585 (notice 2021-12-15).
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Outgoing claims: the papers this work cites, builds on, or argues with.
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Eating as a transgression: Multisensorial performativity in the carnal videos of mukbang (eating shows)
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#I ENVY, THEREFORE, I BUY! #: THE ROLE OF CELEBGRAM TRUSTWORTHINESS AND PARA-SOCIAL INTERACTIONS IN CONSUMER PURCHASE INTENTION
What points at this work
Incoming claims: where this work appears in other papers’ reference lists and arguments.
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A Summative Evaluation of Connected Thermostats
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“The lure of food”, exploring the role of “mukbang” on visit intention: an empirical study based on SEMs and artificial neural network (ANN)
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Infodemiology of interest in Mukbang on YouTube in Eastern Europe 2020–2025
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How will individual streaming platforms disrupt the entertainment and retail industries? Insights from Mukbang phenomenon
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inferred← citeshttps://doi.org/10.3390/foods15091607openalex-snapshot
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